Resources

Resources
Strategic thinking and practical resources built to turn influence into real business impact.
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18/12/25 BY JAKE CRABB

Everything Is Influenced: 2025 Creator Economy Trends

The creator economy is rewriting the rules of marketing. This in-depth whitepaper explores the biggest shifts defining 2025, from creators stepping in as creative directors…

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18/12/25 BY JAKE CRABB

Brand Preparation Tips to Maximise Q4 Success

The holiday shopping season is the biggest commercial moment of the year, and competition is fierce. This guide unpacks how brands, agencies and creators can…

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18/12/25 BY JAKE CRABB

Achieving a 13:1 ROAS for Toolstation | B2B Influencer Case Study

Discover how Disrupt helped Toolstation achieve a 13:1 ROAS with a B2B Influencer Marketing campaign driving 1.2 million organic impressions and over 1.3k purchases.

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18/12/25 BY JAKE CRABB

LOOKING AHEAD: TRENDS SHAPING THE CREATOR ECONOMY IN 2024

The creator economy shows no sign of slowing down, now valued at over $250 billion. From viral cultural moments like “Tube Girl” and “Girl Dinner”…

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18/12/25 BY JAKE CRABB

How to Win Big This Black Friday

Black Friday remains one of the most competitive moments in retail, with billions spent online each year and attention spans at a premium. To cut…

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NEWS & VIEWS

READ OUR LATEST BLOG POSTS

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SXSW 2026: The Hottest Influencer and Creator Marketing Topics

Disrupt was on the ground at SXSW 2026. Here are the biggest creator economy and influencer marketing conversations from the festival — and what they mean for your brand.

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TikTok Updates 2026: Every Update That Matters for Brands, Agencies and Creators

Discover the latest TikTok updates for 2026. New features, platform shifts and smarter tools every brand, agency and creator needs to know about.

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Disrupt acquires Imagen Insights and Welcomes Jay Richards as Managing Director

Disrupt has acquired Imagen Insights, the qualitative research platform trusted by global brands. As part of the acquisition, Imagen co-founder Jay Richards has been appointed Managing Director.