Jake Crabb is Senior Marketing Manager at Disrupt, leading brand strategy, content and growth marketing for one of the UK's leading influencer marketing agencies. With over 8 years of experience across paid and organic social, SEO, PPC, content production, and now AI integration, Jake shapes how Disrupt is seen, heard and found. A graduate of Edge Hill University, he co-created and hosted Disrupt's podcast Status Update, and has spoken on the creator economy at events in the UK and overseas. Jake combines platform-native expertise with commercial instinct to build marketing that drives measurable business impact.