NEWS AND VIEWS
While Gen Z are much more aware of when they are being targeted with ads on social media nowadays, this doesn’t deter from the need to have what everyone else does.
18 May 2022 
3 MIN READ
3 MIN READ
Explore the truth behind influencer brand trips. Unveiling the reality of sponsored travel and what happens behind the scenes.
06 May 2022
5 MIN READ
5 MIN READ
Explore the concept of influencer tiers and how they impact your influencer marketing campaign when chosen correctly.
21 April 2022
4 MIN READ
4 MIN READ
Explore the world of TikTok influencer marketing and learn how to craft successful brand campaigns on the most visited social media platform.
13 April 2022
6 MIN READ
6 MIN READ
The team has pulled together the Influencer Marketing alphabet, so you know your CPM from your ROI.
06 April 2022
6 MIN READ
6 MIN READ
Content creation is more than taking a pretty picture. It takes creativity, resources and a whole lot of time. Influencers want to be paid suitably for their services and brands need to adhere to that.
23 March 2022
3 MIN READ
3 MIN READ
2022 promises to be another exciting year for influencers and we’re so excited to be along for the ride.
11 January 2022
5 MIN READ
5 MIN READ
51% of Gen-Zers say that they would be more likely to buy a product because their internet online celebrity recommended it.
02 December 2021
4 MIN READ
4 MIN READ
