What role has the rise of influencer marketing played in brands continuing to distance themselves from more traditional marketing types like OOH and television? Find out now!

For brands looking to demand the attention of Gen-Z in 2023, it's crucial they understand what this generation cares about and why.

We've seen some truly ICONIC moments from the world of influencers and content creators over the last 12 months. In this article Jake and Hannah share some of their favourites!

Don’t panic but 2023 is like, in a few weeks… Which means, it’s time to assess what’s to come next in the ever-changing world of influencer and social media. 

Running your first influencer marketing campaign can be a daunting task. We're here to help with our guide to your first influencer marketing campaign!

This year, BeReal has been at the centre of a lot of conversations - mainly due to it's overwhelming success. But as we face 2023, can we see a future for this app or are it's 5 minutes of fame nearly over?