News & Views

When it comes to marketing with influencers, despite having fewer followers than their macro counterparts, micro influencers have endless value and potential for targeting old and new audiences alike.

The interactive ad feature is Google’s attempt at gaining more ad attention in comparison to non-interactive formats.

Facebook have finally confirmed plans for their new digital currency, which is expected to launch next year.

This update, which Instagram are calling ‘branded content ads’, benefits both the brand and influencer in many ways.

All the updates from the social media and influencer space. May '19.

From an influencer marketing perspective, it’s always interesting to see how brands create reactive campaigns around what can often be short-lived fame.

The third and final edition of our streetwear series, Foundfluencer.

In order to determine the true success of a campaign, first you need to identify what success means to your brand/client.