Influencer marketing took centre stage for the first time ever at this year's Cannes Lions festival. Stevie Johnson recaps the key insights.
					
					
						25 June 2024						 5 MIN READ
						5 MIN READ 
					
					
				 
 
			As influencer marketing continues to mature, more brands are considering it as a channel that is part of their always-on strategy.
					
					
						27 February 2023						 4 MIN READ
						4 MIN READ 
					
					
				 
 
			 
                  
 
				