By partnering with London-based influencers in the 'London Travel and Lifestyle' and 'Parenting / Families' space, we secured 5 authentic content creators that were a natural fit for our campaign. The results were incredible with several pieces of content going viral amassing millions of views.

The discount codes provided to our influencers accumulated 1,348 transactions, which is equivalent to £61k gross merchandise value. With £30.9k invested across the campaign, paid ad spend and vouchers, there was a £30.1K profit made equalling a total ROI of 1.9. With nearly 3.5 million impressions, we over delivered by 2,115%.